Reaping the Benefits of Community-Led Growth with Jonathan Reimer

Jonathan Reimer, CEO & Co-Founder at Crowd.dev, joins me to chat about community-led growth and cultivating a community around an open source startup.

In this episode, Jonathan and I discuss the differences between community-led growth and product-led growth, review the meaning of community, and explore the challenges of building a community around an open source startup. We also get into how community-led growth can benefit a company, the biggest mistakes startups make around community building, and the origins and operations of Jonathan’s company, Crowd.dev.

Highlights:

• Jonathan introduces himself, and his definition of community-led growth (0:45)
• The motivation behind community-led growth strategies (3:04)
• Gauging the health of a community (8:14)
• The origins of Crowd.dev and how it works to make community building easier (12:47)
• Common pain points in community building and how to keep cultivating a healthy one (16:17)
• Jonathan’s path to starting his own company (18:08)

Links:

Jonathan

• LinkedIn: https://www.linkedin.com/in/jonathimer/
• Twitter: https://twitter.com/jonathimer
• Company: https://www.crowd.dev/