
The Outside Story of Eggs from CMO Phyllis Rothschild!
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About this episode
In this Marketing Over Coffee:
Phyllis gives us the tour of the industry and Pete & Gerry's
Brought to you by our sponsors: Wix Studio and NetSuite
Starting in consulting and then going in-house to lead branding
Working with a purpose-based, mission-backed brand
300 family farms nationwide - a million eggs a day
Pete & Gerry's also includes the Nellie's brand of both eggs and butter
Caged vs. Cage Free vs. Free Range vs. Pasture Raised
9:02 - 9:51 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!
Some states have gone as far as outlawing caged eggs
The challenge of educating grocery shoppers
Monitoring the customer experience
Follow Pete & Gerry's on Instagram!
20:36 - 22:20 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.
Why avian flu is so devastating to caged hen factories
Balancing biodiversity with product consistency
B Corp Certified
Nature's Protein Bar
The consumer trend of rise of choosing the single ingredient
Cottage cheese in scrambled eggs BEFORE cooking
Pete & Gerry's and Nellie's Recipies
Jammy Eggs
Book Reccos: The Myth of the Nice Girl and Building Strong Brands
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Our theme song is Mellow G by Fonkmasters
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