Taylor Swift Trademarks Voice, Image to Fight AI Deepfakes

0:00It's April 27th. I'm Corey with The Story. This is Entertainment and Celebrity News. Today, driven by AI and built for the culture. Taylor Swift's crew is stepping up to guard her voice and look from AI tricks. On April 24th, her company TAS Rights Management dropped trademark filings for her intro phrase, Hey, it's Taylor, and a key-earish tour image of her rocking a pink guitar and a shiny multi-color bodysuit with silver boots. These moves aim straight at fake AI clips, mimicking her voice, or twisting her stage vibe for unauthorized stuff online. Fans blew up last year over AI defects by those explicit images of Swift that hit in January 2024, forcing platforms to block her, name searches while cleaning house. Then in August, fake AI picks popped up, showing her backing Trump, even though she's spoken against him, highlighting how quick this text spreads. Misinformation. Experts see this as celebs, smartly using trademarts to fight back,

1:01especially with political shifts, like Trump's December executive order that might. Limits they laws protecting artist voices. As AI keeps evolving, Swift's locking down her brand early, staying ahead in this digital arms race.