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About this episode
Som eCommerce / annoncør, så kan det nogle gange virke farligt og uoverskueligt at foretage store tests på den kørende shop. I dagens podcast taler Anders og Mikael derfor om, hvordan en “skygge webshop” kunne være en løsning på de udfordringer. Anders og Mikael er dog ikke helt enige om, hvor nemt eller hvor overførbare resultaterne vil være.
Get every episode summarized
Each time Marketers Morgen podcast publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
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