How To Get Your Podcast Found, Heard & Ranked: Secrets To Podcast SEO
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About this episode
Are you wanting to start a podcast but worried no one will listen? Are you podcasting consistently but feel like you aren’t reaching the right audience?
In this episode Kristina and Ben break down the secrets to get your podcast found, heard, and ranked through some podcast SEO tips.
Podcast SEO is an often overlooked or after thought part of podcasting, but it is key for setting up your podcast to grow in the long run. In this episode we’ll cover:
- The difference between website and podcast SEO.
- The biggest mistake podcasters make with their titles—and how to write one that actually ranks on Apple.
- Why vague episodes don’t work, and what to do instead.
- The power of tags, keywords, and categories—and how these backend tools can help your discoverability.
- How to tap into your audience's questions to create binge-worthy content that speaks directly to them.
- How even niche content or controversial takes can boost your listenership if done with intention.
If you want your podcast to reach the right people, rank on charts, and actually support your business goals—this is the episode to tune into. And if you’ve got older episodes you feel like didn’t hit? The good news: You can still optimize those too!
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