Earned Press, Scammy DM "PR" and Press Releases with Christina Nicholson | Ep81
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About this episode
Have you ever gotten one of those scammy DM "PR" pitches in your Instagram inbox? Well you're not alone. And in today's episode former TV Reporter/Journalist turned Publicity Expert, Christina Nicholson, pulls back the curtain on the media industry.
We talked about...
- Why Press Releases are so 1990's and no likely to get picked up
- Why Forbes Council isn't worth it
- Why the scams in your DMs are too good to be true when it comes to landing media exposure
- How One Podcast Episode Opened Doors For $$$$
Thanks to https://www.instagram.com/lisasimonerichards/ for connecting us!
Christina Nicholson @MediaMavenAndMore is a TV journalist with a passion for helping business owners connect with their dream customers, all without emptying their pockets on advertising.
She stumbled upon this gig after spending over a decade as a TV anchor and reporter, which eventually led her to create a publicity and content creation agency, Media Maven.
She is a producer and correspondent on Health Uncensored! with Dr. Drew on Fox Business Network. Christina also hosts segments on Designing Spaces and The Balancing Act on Lifetime TV.
In her downtime, you'll find Christina on her local lifestyle and family blog called Christina All Day, curled up with a good book, or spreading the love of reading through her involvement with the Little Free Library non-profit in her Wellington, Florida community.
Agency Website: MediaMavenAndMore.com
Facebook: https://Facebook.com/MediaMavenAndMore
Instagram: https://Instagram.com/ChristinaAllDay
LinkedIn: https://LinkedIn.com/in/ChristinaAllDay
35 Things To Do With Your Publicity:
https://www.mediamavenandmore.com/35-things/
NEXT STEPS:
Want a Personalized PR Plan? (includes: a custom PR pitch, 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets, “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a 30 min strategy call. Click here: https://www.visibilityonpurpose.com/product-page/personalized-pr-plan
SIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOP
Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured
Connect with us on and off the pod!
Website: www.visibilityonpurpose.com
Get every episode summarized
Each time Visibility Era publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
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