490. Hosting Hotline: Are You Doing Enough to Market Your Midterm Rental?

This week on the Hosting Hotline, we’re answering Kelsey’s question about how to market a midterm rental beyond just listing on Airbnb or Furnished Finder. If you want to stay competitive in the midterm rental space, you can’t just “set it and forget it.”

We break down why marketing your MTR should be part of your daily business routine, how to track what’s working, and why “fortune is in the follow-up.” You’ll learn:

• How to set up a referral system that keeps past guests thinking about your property.
• The right way to build relationships with insurance companies, relocation agencies, hospitals, and universities.
• Why local Facebook groups, real estate meetups, and professional associations are gold mines for leads.
• Creative ways to get press and leverage SEO to drive direct bookings.
• How to stay top-of-mind by following up—over and over again.

Whether you’re brand new to MTRs or ready to scale, this episode will help you shift your mindset from passive listing manager to proactive business owner—and start filling your calendar with profitable bookings.

Resources mentioned:

• ALE Solutions – A leading provider of temporary housing for displaced homeowners.

Mentioned in this episode:

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