28 - Building Mission-Driven Digital Products — with Kevin Williams, Vice President of Digital Products at Planned Parenthood

In this episode, Kevin Williams, Vice President of Digital Products at Planned Parenthood Federation of America, sits with us to share insights into building digital products that prioritize impact over profit. He discusses the challenges of scaling mission-driven teams, designing for accessibility and leveraging technology to serve diverse user needs.

We discuss:

- Technology expands access to sexual and reproductive health.

- Mission-driven teams need both expertise and values alignment.

- Designing for vulnerable users benefits everyone.

- Innovation is about reducing friction and simplifying access.

- Success is measured by impact, not revenue.

- Trust comes from transparency and ethical data practices.

Kevin says, 

“Innovation today is really about simplifying people’s lives. That’s where our team is right now because I think there’s a lot of chaos in digital, there’s a lot of noise in digital and some of that has come from innovation. So I think we need to dial it back a little bit and be innovative all around.” 

Resources Mentioned:

Kevin Williams

https://www.linkedin.com/in/kenya-kevin-williams/

Planned Parenthood Federation of America | LinkedIn

https://www.linkedin.com/company/planned-parenthood-federation-of-america/

Planned Parenthood Federation of America | Website

https://www.plannedparenthood.org/

This episode is brought to you by Majestyk Apps.

We imagine, design and build digital products. With clients like Chevrolet, Audiomack, IBM, Barefoot and more, you can be sure you are in good hands. Reach out to us at MajestykApps.com. 

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