Hendrick's

Hello, welcome to the stupid instrument. I'm your host, Keb Pound. Today we're talking about

Hendrix. Hendrix Gin was launched in 1999 by Scottish distiller William Grant & Sons,

the same company behind Glenfiddich. The brand was developed by Master Distiller Lesley

Gracie at the Garvin Distillery in Scotland. What makes Hendrix different is it's unusual

infusion of cucumber and rose petals layered over the traditional gin base of juniper and

botanicals. It's produced in small batches using two different stills, a Carter head still

from 1948 and a rare Bennett still from the 1860s. The quirky Victorian branding helped

Hendrix stand out and become a major player in the premium gin boom. This has been the

stupid instrument and I'm Keb Pound.

This podcast is a production of unfiltered studios. If you would like to know more about

joining unfiltered studios, please visit our website at unfpod.com for more information.