The Pub Way: An AdTech Podcast for Media Leaders
The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches media leaders use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
Episodes (37)
Episode 36: #SheSpeaksAdTech: Lessons That Move Us Forward
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 35: Balancing Brand Safety, UX & Monetization in an AI-Driven News Era
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 34: Beyond Blocklists: How AI and Curation Are Redefining Brand Safety
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 33: Ad Innovation in Live Sports Streaming
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 32: AWS RTB Fabric Unpacked: The Next Chapter in Programmatic Evolution
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 31: Aditude: Harnessing AI for Publisher Success
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 30: The Agentic Evolution of Contextual Advertising
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 29: LG Ad Solutions: Exploring CTV & Digital Identity
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 28: Sheer ID: How Verified Data Unlocks Publisher Growth
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 27: Navigating the Promise of Programmatic Advertising
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 26: Samsung Ads & The New Era of TV Advertising
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 25: FreeWheel: The Evolution of Programmatic in Streaming
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 24: Cannes ‘25: Winning Audiences in a New Era of Engagement
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 23: Understanding Supply Quality in Advertising
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 22: Navigating Data Quality & CTV Measurement
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 21: Building Trust in AdTech: Insights from IAB Tech Lab
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 20: The Value of Mid-Tier Publishers
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 19: SheSpeaksAdTech: Driving Progress Through Action - The Pub Way
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 18: Navigating Monetization and Consumer Trust
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 17: What’s Next for SSPs: Technology, Sustainability, and Privacy
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 16: How Publishers Can Maximize Monetization with AI
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 15: Roku: The Power of Data and Transparency in CTV
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 14: How Publishers Can Evolve into Data-Driven Organizations
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 13: The Role of DSPs in the Future of CTV Advertising
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 12: The Impact of Vertical Video on Consumer Behavior, with Nii A. Ahene, Ch...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 11: Live from Cannes: The Power of Context: Creating Connections Across Scre...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 10: Redefining Consumer Privacy and Premium Content, with Albert Thompson, M...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 9: New Revenues Avenues in the No-Cookie Era, with AdTech Expert, Anthony Ca...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 8: AI, Privacy, and the Future of Media Planning, with Heather Petaccio, AdW...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 7: The Legal Side of The Publishing Industry with Alan Chapell, Chapell & As...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 6: How Publishers Can Monetize Within the News Environment with Tom Pachys,...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 5: The Rising Use of Synthetic Data with Keith Petri, Lockr
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 4: How AI Is Changing Strategies to Enhance Our Yield Efficiencies And Outco...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 3: Sustainability Challenges for Publishers with Eric Shih, Cedara
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 2: Building the Perfect Contextual Strategy with Brett Goverman, Penske Medi...
The Pub Way: An AdTech Podcast for Media Leaders
Ep. 1: Publisher Perspective: Audience Diversity with Justin Barton, Black Enter...
The Pub Way: An AdTech Podcast for Media Leaders
TRAILER: The Pub Way
The Pub Way: An AdTech Podcast for Media Leaders