Your "identity" is blocking money. Shift it like this. | Quazi Johir

0:00Propel Fitness Water With Gatorade Electrolites, Zero Sugar, and Vitamins, Propel hydrates better than water to help you get the most out of your workout and get back to your best self. What propels you? Propel with Gatorade Electrolites Chronic Migraine is 15 or more headache days a month, each lasting 4 hours or more. Botox, on a botulinum toxin A, prevents headaches and adults with chronic migraine before they start. It's not for those with 14 or fewer headache days a month. It prevents, on average, 8 to 9 headache days a month versus 6 to 7 for placebo. Prescription Botox is injected by your doctor. Effects of Botox may spread hours to weeks after injection causing serious symptoms. Alerture doctor right away is difficulty swallowing, speaking, breathing, eye problems, or muscle weakness can be signs of a life-threatening condition. Patients with these conditions before injection are at highest risk. Side effects may include allergic reactions, neck and injection site pain, fatigue, and headache. Allergic reactions can include rash, welts, asthma symptoms, and dizziness. Don't receive Botox if there's a skin infection. Tell your doctor your medical history, muscle or nerve conditions, including ALS

1:01Lugeric's disease, myasthenia, gravis, or Lambert Eaton syndrome, and medications, including botulinum toxins, as these may increase the risk of serious side effects. Why wait? Ask your doctor, visit BotoxCronicMigraine.com or call 1-800-44 Botox to learn more. Visible puts unlimited 5G data and hotspot in the palm of your hand, powered by Verizon's 5G network, with no contract holding you back. And for a limited time, you can get visible for just $19 a month for 12 months when you use promo code Save6. All the features of big wireless service, for half the cost. Tap the banner to switch today. Terms apply, standard rate applies at month 13. See visible.com for plan features and network management details. I just got off a call with a friend who is stuck in his business at 1.3 million, that was his highest, his peak. But it woke me up to the importance of learning how to break these plateaus that you experience in your life. And the only way to do that is to truly master identity shifting

2:03and shifting at the being level. So here's this conversation I had recorded and here's what we talk about. I keep having these cycles that are repeating where it's like, I'll hit a ceiling and then I'll regress and then we'll gain momentum and I'll hit a ceiling and then I'll regress. And I'm trying to figure out why I can't break through the ceiling and get to the next level. What do I need to do in order to get to that? Next level financially. Our highest year was 1.3 million. I wanna do two, three, four, five, 10. If you want to break out of a revenue ceiling or any kind of ceiling that you find is happening in your life, there are three paradigms that you gotta understand. The lowest is the having paradigm, the outcome that you want. You're making 1.3 million, your highest year was 1.3 million. Then you want, but now you wanna go to like 1.5, two million, et cetera. Level above that is doing, you focus on just taking massive action, fighting and grinding. The highest paradigm is being. Typically what happens is the outcome at the having level, what you're experiencing is what you're experiencing

3:04because who you are, it's highest level that it can conceive of is 1.3 million. And so it makes decisions, actions doing from that 1.3 million identity. That version of you can't take the necessary actions, necessary risks and leaps of faith that the $2 million, $3 million identity would take. To give you an example, I was stuck at 1.1 to 1.3 million for a long time and I realized that it was my limited thinking that kept me stuck at 1.1 to 1.3. There were things I wasn't willing to do. So it always comes down to what are you willing to sacrifice and give up to get to that next level? It doesn't mean you have to sell your soul to get to the next level, but it's more so how much are you willing to go against this 1.3 million dollar a year version of yourself? Because if you're willing to go against it and test things that you haven't tested, do things you haven't done, because the guidance is all around you, but your particular activating system isn't registering it

4:06because it's stuck with the paradigm and worldview of the 1.3 million dollar a year version of yourself. So concrete example for me was my mentors had always told me to create a low ticket product, but I was always skeptical because I was hell bent on the one product, one funnel away. Like I just got to do this one product and I'm gonna scale it as much as I can. Oh, I'm not gonna make YouTube videos on X, Y, and Z. I'm just gonna keep making videos on the same things that I've been making videos on. But one year the pain of just hitting the same level had become so strong. I was just like, you know what, I'm sick and tired. I am sick and tired of being stuck in the same situation. And for most people, that's exactly what happens. They get sick and tired of being sick and tired. And then they open up. Right now the reason you keep experiencing the same levels in your business is because you're closed off to growth. You're closed. And for most people unfortunately, the only way they get open is it's brutally pride open. You know, they can't like get to a point where it's like, okay, you know what, there's something,

5:08there's my way of thinking, my worldview and my self view is what's limiting me. And so they don't attract those opportunities. They don't attract the hires, like the kind of people they need on their team to take things off their plate or they don't want to give up control of things because they're afraid. They're living in fear of losing what they already have. You can never grow if you're holding on to what you already have because by definition you're holding on to this 1.0 version of yourself. So if I'm living in fear and I'm afraid to lose this 1.3 million, because guess what? Next year you might go down to 600K or 700K and you have to be willing to be okay with that so that you can get to your next level, okay? That's sometimes the price you pay for growth but you always have to remind yourself that this is temporary. The time horizon that you're thinking of is way too short. And so you're trying to protect, you're living in protection, you're living in fear of protecting your current identity and what you believe in, what's important to you

6:08and that's what's preventing you from taking the kind of risks and the kind of actions that will take you to 1.5 to 2 million to 3 million a year. So in short, what needs to happen is you need to have an identity shift to reinvent yourself and become a completely different person but the only way that can happen is number one, you become open to receiving 2 million and it's gonna be in ways that you've never imagined. And number two, you have to continuously ask yourself if I were this 2 million dollar a year version of myself, how would I be? How what would I do? And in this instance where I have an employee who's a half performer, even though it's really, really uncomfortable to fire them, what would the 2 million dollar a year version of myself do in this instance? And continually use that as a metric for your actions. That's your standard, your new standard of performance is that even if that means in the short term, you're going to regress. As soon as I started to use this heuristic

7:08and I set my goal to, hey, I wanna do eight figures, I wanna get to a million a month. Okay, you're gonna lose 20 grand a month just testing ads. It's gonna cost you a lot of money and you're just gonna lose money and it's gonna feel like you might even go bankrupt. Like to me, it just feels so down uncomfortable to do that, like to test $20,000 a month, like just risk losing it all in the pursuit of growth. The chances are if you're feeling that way, you feel very, very uncomfortable in the pursuit of growth and very uncertain, you're tapping into that faith zone where it's like this is no longer territory, a zone of your comfort, right? This is a complete, propel fitness water with Gatorade electrolytes, zero sugar and vitamins. Propel hydrates better than water to help you get the most out of your workout and get back to your best self. What propels you? Propel with Gatorade electrolytes. Visible puts unlimited 5G data in hotspot in the palm of your hand, powered by Verizon's 5G network with no contract holding you back

8:08and for a limited time, you can get visible for just $19 a month for 12 months when you use promo code Save6. All the features of Big Wireless Service for half the cost. Tap the banner to switch today. Terms apply, standard rate applies at month 13, see visible.com for plan features and network management details. I get so many headaches every month. It could be chronic migraine, 15 or more headache days a month, each lasting four hours or more. Botox on a botchaline mtoxin A prevents headaches and adults with chronic migraine. It's not for those who have 14 or fewer headache days a month. Prescription Botox is injected by your doctor. Effects of Botox may spread hours to weeks after injection causing serious symptoms. Alerture doctor right away as difficulty swallowing, speaking, breathing, eye problems or muscle weakness can be signs of a life-threatening condition. Patients with these conditions before injection are at highest risk. Side effects may include allergic reactions, neck and injection site pain, fatigue and headache. Allergic reactions can include rash, welts, asthma symptoms and dizziness. Don't receive Botox if there's a skin infection.

9:08Tell your doctor your medical history, muscle or nerve conditions, including ALS, Lugeric's disease, myasthenia, gravis or Lambert Eaton syndrome and medications, including botchaline mtoxins, as these may increase the risk of serious side effects. Why wait, ask your doctor, visit BotoxCronicMigraine.com or call 1-800-44 Botox to learn more. The uncharted unknown territory and that's where that two million is. There's a great quote that I saw recently, which goes something along the lines of, it is better to live your own destiny imperfectly than to live an imitation of somebody else's life with perfection. And in my case, I was looking at all the gurus and all the mentors who were doing their business with one product and they scaled it as opposed to what's right for me and my business and my own destiny. And as soon as I owned my own destiny and I gave myself permission to do, to make more, the very next year, we went from, I made this new product and we went from doing 1.1 to 1.3 to doing 1.7 million. This year, we're on track to doing 1.9.

10:10One of the things I kind of get hung up on is, I've spent five years accumulating the knowledge to build out our agency and to switch models now, like the thought of having to spend another five years switching models is also holding me back. How do I kind of eliminate some of those narratives that I'm telling myself in my brain because, I know that's not true, but it's always kind of lingering behind, you know, it's always at the surface of the decisions that I make. So one heuristic you should always live by is, feeling overthinking. So you're thinking about the next five years you might spend on this, but what if you didn't have to? What if you didn't have to switch this model? What feels like the right thing for you to do right now? If you were your ideal self, what would you do? Which decision would you make? Would you switch models completely? Or would you find a way to make this current model work where it is scalable to that level that you want to scale it with? Or maybe build something on the side that supports and like makes this whole business synergistic.

11:11Instead of trying to think your way out of a problem, feel and then act. Most people feel, think and then act. The organically, the purity of your divine insight that intuition gets lost when the reasoning mind intervenes because we always have this gateway of like as business owners like, oh, okay, does this make sense logically? Oh no, it doesn't make sense logically. Don't do it. The act gets either polluted with the reasoning mind or it just gets completely halted because the thinking mind intervenes, it says, don't do this. But if you were to live on active faith and follow those intuitive hunches, like, hey, this doesn't feel right or this does feel right, I'm just going to do it. Even though it doesn't make sense. So in my particular instance, when I'm making these videos, these short form 12 to 15 minute videos as opposed to like the normal chalkboard videos that I'm doing, I started to notice logically mind observation that the performance of this isn't doing as well. And I'm also starting to hypothesize

12:12it's slowing down my channel momentum. The most logical decision will be to cut this off, but when I feel into my heart, it's like, this is the right thing to do. This feels the most genuine, authentic version of me. And if I were my 2.0 self, what would I do? I would do this. This is 100% what I would do, even if in the short term, it's not getting me the kind of results that I want. Because I know in the long term, it will lead to the kind of results that I want. So I am doubling down on that version of myself that's more tied to intuition, faith, rather than the reasoning mind and the numbers and the logic that it comes up with, that it conquests. There is a fear element that comes on the feeling side of things like, we're all, I mean, like, okay, I'm going to move down this path and then all of a sudden, like, there will be doubts and fears that will kind of creep up. Or like you specifically said before, you're spending $20,000 a month on ad spend. You know, I've started spending ad spend. And then immediately, I'm just like, I'm not feeling this. This is like, you know, the leads are crap or we're spending too much a day and we're not getting enough or,

13:12I'm not getting leads at a good enough rate. So something must be wrong. And then I'll just like turn marketing off because I'm like, I have no idea what I'm doing. And that fear creeps in. So how do you prevent the fear from controlling? All fear is a lack of trust in God. If you don't trust God and you believe you are the God of your own world, then there will be fear because all responsibilities on your shoulders. But if you cast the burden onto your super conscious, the Christ within you or God, you say, you know what? I am too little. I'm not like this, this is beyond my domain. I cast the burden onto God. God will take care of me. I'm afraid this doesn't make sense. Let me run it. Let's see what God says. Let's see what the right thing to do is. So I never act from a place of feeling rushed, of fear, but when I genuinely feel like, okay, this ad isn't working, this campaign isn't working. I've given it enough time. I haven't, it's not working. I realized that in the past, I had tried even for like a year or two years

14:12to make advertising work and it hadn't worked for me. So then I ran away from it and put all my money on YouTube. And that work, well, at the time, that was the right thing to do. But now the right thing for me to do is to go back on advertising and start putting money into ads the 20k a month to make it work. Because I believe like if you try something hard enough, you will make it work. Like there is no way. If you persist long enough, you will find a way to make it work. And it will lead to the kind of growth that you're looking for. And for me, when I think about it, I'm like, what's the most consistent way we can grow? I've got organic dialed in, but now I truly feel like ads is the way to go. Like I need to master advertising if I want to get to that next level. And one main thing that helped me do that, and I literally attracted this in my life when I made the intention to grow, just like I attracted the team members, it's almost like these synchronicities happen because you live in faith. Like everything just falls into place. But that can only happen when you're not living in that place of fear, of doubting.

15:13And you cast that burden onto God. You say, you know what? God is going to help me with it. I don't understand when the time is right, the insight will come to me. That's when I started attracting the current sales manager I have, who also ran a, you know, $23 million a year company, and they were really good at marketing and they mastered advertising. And so that guy now, he's running an agency. He's running a mastermind offer where he helps you and he was like, he looked at my offering, he was like, yeah, you can definitely scale this with ads, but you just need a different kind of funnel. And so now he's helping me with that. And I think so far we're in the starting stages of it, but it's looking really, really promising. But it's crazy how these things work out when you get out of the way. When your personal, lower self gets out of the way, you make the intention and you rest in that assumption. Instead of constantly checking your ads, you make a decision that I will check it at the end of seven days, at the end of two weeks, at the end of 30 days, and you stick to that rather than checking it every day, then feeling fear and then acting from that place of fear and scarcity. So the most powerful way to break through plateaus

16:15that you keep experiencing revenue barriers, you attract a similar kind of relationship or a similar kind of pattern just happening, it's really because of one thing, that being level, your identity, in order to make a permanent shift in your reality, not a temporary one, you need to make a permanent shift in your identity, who you show up as, who you identify with. And that needs to happen consciously. I made an unlisted training that's an hour and a half long, a workshop with a workbook, the identity shifting workshop, not available for access to anyone right now, but you can click right here to access it. It's literally on YouTube. It is unlisted, not available for everyone, but you can access it with one click. So I'll see you in this next video right now. The right window treatments change everything. You're sleep, you're privacy, the way every room looks and feels. At Blinds.com, we've spent 30 years making it surprisingly simple to get exactly what your home needs. We've covered over 25 million windows and have 50,000 five-star reviews to prove we deliver, whether you DIY it or want to pro to handle everything

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