Skip to content
TrackPodcasts
newsMar 13, 202410:24pending

You're Not Imagining It; Shrinkflation Is Real

About this episode

Here's one sign that shrinkflation is no longer just a topic for economics nerds.

Cookie Monster recently complained on social media that his favorite food was getting smaller. "Me hate shrinkflation!" the fuzzy blue monster declared. "Guess me going to have to eat double da cookies!"

President Biden promised to sign a bill banning it during his State of the Union address.

Shrinkflation isn't new.

It's been happening for years. But people seem to be paying more attention right now amidst high food prices and inflation. And the White House is clearly aware of that.

After years of rising prices, many Americans are fed up with paying more and getting less. Will the pendulum ever swing back?

For sponsor-free episodes of Consider This, sign up for Consider This+ via Apple Podcasts or at plus.npr.org.

Email us at [email protected].

See pcm.adswizz.com for information about our collection and use of personal data for sponsorship and to manage your podcast sponsorship preferences.

NPR Privacy Policy

Get every episode summarized

Each time Consider This from NPR publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.

Email me new episodes

Free for 3 shows. No card needed.

Hosts & guests

No transcript yet

This episode has not been transcribed. Request it and it moves to the front of the queue.

You're Not Imagining It; Shrinkflation Is Real

Consider This from NPR

0:00
10:24

More episodes

More from Consider This from NPR

View all episodes →