UP242 FIFA+ WTF?

Dave Roberts is one the primary architects of FIFA+, the football governing body’s newly launched global streaming service. 

It’s an opportunity to peak below the surface, at what the initial plan was; how it works and how that’s evolved; who’ll watch it and what they’ll watch; how and when it will be commercially viable; and what it says about how sports governing bodies view themselves in 2022.

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Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry.
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