About this episode
Increasing your AOV (avg. order value) not only increases revnue and margin, but it also reduces your operational headaches...
Why?
Because every order you receive comes with a similar level of overhead and risk. Basically as your order count increases, so increases:
- customer complaints
- packing mistakes
- no-shows & restocking
- failed deliveries
- declined payments
- bad checks
- ... Shall I go on?
This simple lesson is easy to overlook, and it's the inspiration behind this week's episode – Two EASY ways to increase AOV by next week!
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