
About this episode
In this episode, John Franklin (https://www.instagram.com/johnisbuilding/) and Mateo Lopez chat with Dan Purington from Woodslawn Fitness (https://crossfitwoodslawn.com/) about his unique approach to running a CrossFit affiliate that brings in $50k per month.
P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.
Show Notes:
(00:00) Introducing Dan
(3:09) What is Woodslawn Fitness?
(7:56) Breaking down the space
(12:16) Pivoting models & growing through semi-private training
(17:59) Revenue streams
(25:14) Staffing the gym and utilizing a smaller space
(33:48) Advice for gym owners wanting to pivot
(42:36) Marketing and selling
(50:04) Can you offer CrossFit using a small group model and be successful?
(58:48) Starting from scratch
(1:01:12) Where to go if you want to find Dan
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