
Subscription Secrets: Trial Cancellations & Localized Pricing
About this episode
Today, we're diving deep into the world of subscriptions and unlocking the secrets to global growth with localized pricing strategies and insights on reducing trial cancellations.
Joining us is a retention rockstar, Jacob Rushfinn! He's been the driving force behind lifecycle marketing, product marketing, retention, and monetization for startups and established players like Elevate Labs, Automattic/WordPress.com, Amwell, and LevelUp/Grubhub.
He's also the brains behind Balance, the 2021 Google Play Award winner for Best App in Meditation.
In addition to his impressive track record, Jacob shares his expertise through his weekly newsletter, Retention.blog, focused on real, actionable insights for mobile app retention and monetization.
You will discover:
Proven tactics to supercharge your subscription retention
Expert guidance on crafting localized pricing models to win international markets
Insights to reduce trial cancellations
Learn more:
https://www.linkedin.com/in/jacob-rushfinn/
App Audits:
https://play.google.com/store/apps/details?id=nikhil.widi
You can also watch the video: https://youtube.com/live/oe_lA1V6XHo
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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