Structured Data Industry Trends -- Martha van Berkel // Schema App
About this episode
Martha Van Berkel, CEO of Schema App, discusses managing structured data. When it comes to SEO, there are so many results that can be vague and do not paint a clear picture of SEO’s contribution to business results. However, schema performance and results enable you to directly correlate clicks and impressions from rich results to the work that you're doing. Today, Martha talks about how to better invest in and execute your schema strategy. Show Notes
Connect With:
- Martha van Berkel: Website // LinkedIn
- The Voices of Search Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Get every episode summarized
Each time Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The prediction about search that turned out to be right
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The most exiting emerging AI feature
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Creator advice that still resonates today
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
This was the best discontinued Google product
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast