Social Media/Internet Leads: Answering Your Social Call

In this scenario, you respond to a lead who contacted you through social media. The lead is interested in learning about the home-buying process but feels overwhelmed. You engage them by providing information on pre-approvals and recommending lenders, setting the stage for a future consultation to discuss their home preferences and start the property search.

Requirements

• Knowledge of the home-buying process.
• Ability to provide guidance on pre-approvals and down payments.
• Skill in recommending reputable lenders.
• Effective communication to schedule consultations and build rapport.

The intention is to assist a lead who reached out via social media with their interest in the home-buying process, providing guidance on where to start and setting the foundation for a successful client-agent relationship.

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This content is for educational purposes only and does not guarantee results. Follow all Do Not Call regulations. Check the National Do Not Call Registry and local guidelines before outreach. Consult your broker or legal advisor when needed.

Presented by Darren Tunstall, licensed real estate agent (DRE #01853445). This podcast is produced independently and not affiliated with any brokerage.

The goal is simple: help you practice, lead generate, follow up, and log activity so you can build a consistent business.

Results may vary.

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