
Perfecting Sales Follow-Up
About this episode
Lightning Round: Top 10 Ways to Increase the Value You Give to Customers
Question: Davis Brow from Chicago asks, "My clientele is civil construction, which is very seasonal in the Midwest. When I follow up too much, I risk being annoying. When I try to give them time & space, it becomes easier to forget about their need for our service. In addition to better discovery, do you have any advice on best practices for following up after a proposal is sent? I've looked for books on the topic and nothing has caught my eye. Since I've struggled to find solutions on my own, I assumed I should ask the experts. You and Mark always have sound advice on all things sales."
Book: The Automatic Follow-up Formula by Dorothy Vernon Brown
🧠 Register now for the Sales Logic Expert Exchange! This month: Larry Levine.
Topic: what it truly takes to succeed in a post-trust world, where traditional sales tactics no longer cut it.
October 28th at 4 p.m. EST! Don't miss it. Register here.
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