MicroConf Tactics: If I Started SaaS in 2024, Here’s My B2B Content Strategy for $1M ARR
About this episode
Rob Walling takes the stage at MicroConf US 2024 in Atlanta to share his framework for B2B SaaS content marketing. After wasting thousands of dollars taking the wrong approach in marketing Drip in the early days, Rob shares how he would apply the 5 stages of customer awareness to B2B SaaS.
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