About this episode
Imagine spending your days coming up with recipes, baking and taste-testing and photographing your creations for your blog. Sound good? How about making a living out of doing that? Well, that's just what Jess Holmes from SweetestMenu.com does with her days - after a career as a copywriter and content designer for brands such as Flight Centre, Intuit and News Corp. In this episode, Jess talks to us about:
+ her journey from in-house writer to recipe tester and food blogger
+ how the pandemic helped her blog grow
+ balancing the need for SEO and also doing posts she wants to do
+ how she makes a living from food blogging
+ how advertising works on blogs and the numbers you need to get started
+ the social platforms that have been the most helpful in growing her blog and traffic
+ what she outsources, and much more.
More about Jess
Find recipes on her website
Check out Jess's Pinterest
Follow her on Instagram
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