Left Nike. Built Community. No Regrets.

Jantzen Raymond has done what a lot of people dream about — he’s built a career in sports.

But not as an athlete.

Jantzen started his sports career at Nike, worked his way into a full-time role, made a leap to the NCAA, and is now at NoCap Sports — a startup connecting athletes and brands.

What stands out is not just the impressive resume — it’s how he did it.

Quietly. Strategically. Without cutting corners. And while prioritizing personal fitness.

In this conversation, we talk about:

* The real behind-the-scenes of working at Nike

* What it’s like to switch from a big brand to a lean startup

* His personal fitness evolution from college basketball to Crossfit to HYROX

* Why he prioritizes people over platforms in business & fitness

* How he’s stayed grounded while working at the top of the sports world

Whether you’re trying to build a meaningful career or navigate a high-performance life, this one delivers.

Timestamps:

(00:00) – Intro to Jantzen(02:10) – Jantzen’s path from Nike internship to full-time(07:12) – What working at Nike actually looked like(12:46) – Jumping from Nike to the NCAA(18:33) – Why NoCap Sports felt like the right next move(25:02) – How Jantzen thinks about startup life vs corporate(30:49) – Advice for people breaking into the sports business(35:25) – The role of relationships and “people bets”(41:03) – His personal evolution in fitness post-basketball(47:00) – The disciplines that keep him grounded(51:20) – What’s next for NoCap and Jantzen’s growth

On shared suffering

How Jantzen lost 45 pounds.

The importance of having a community to help you reach your goals.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.productmarket.fitness