
About this episode
Is K-pop even K-pop without the K? A Bloomberg analysis of song lyrics shows that for the first time, almost half of K-pop songs released this year have majority English lyrics.
On today’s podcast, host Sarah Holder speaks with Bloomberg reporter Sohee Kim about the genre’s identity shift and why industry efforts to grow its global audience might mean fewer Korean band members.
See omnystudio.com/listener for privacy information.
Get every episode summarized
Each time Big Take Asia publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Big Take Asia

Deadly Flooding in Nepal Highlights Asia’s Climate Vulnerability
Big Take Asia

How Two-Minute Microdramas Became a Billion-Dollar Industry
Big Take Asia

The Unexpected Rise of North Korea’s Economy
Big Take Asia

The Chinese AI Model Rattling Silicon Valley and Washington
Big Take Asia