July 2024 - Do You Really Need to Lower Your Price?
About this episode
What goes through a salesperson's mind when they deliver their quote? I'm way behind on my quota, I just have to make this sale. I know the competition is cheaper so… I'm authorized to drop the price as much as 10%, let's go for it. What they fail to understand is that they seldom need to drop their price to close the deal.
So put away that discounted proposal as Scott and I chip away at Do You Really Need to Lower Your Price? And other remarkable revelations on Episode 623 of the Winning at Selling podcast.
Get every episode summarized
Each time WINNING AT SELLING publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from WINNING AT SELLING
#715 - The Identity Problem: Why Talented People Underperform in Sales - 9/4/202...
WINNING AT SELLING
#714 - The Decision Collision - 8/28/2026
WINNING AT SELLING
#713 - Guest: Erik Therwanger - The Ponder Principle - 8/21/2026
WINNING AT SELLING
#712 - The Power of the Plan - 8/14/2026
WINNING AT SELLING