His first gym went bankrupt. His second makes $28K/month.

🌎 Mateo Lopez sits down with Scott Drapeau (https://www.facebook.com/Scottydrapeau) from Alliance Athletics to talk about how he built a $28,000/month gym in just 3 years. Scott shares how he grew from 50 to 300 members, what branding and social media strategies helped him stand out, and the lessons he's learned along the way.

P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.

📱 Socials:

Alliance Athletics - https://www.instagram.com/allianceathleticsoly/

Alliance Athletics (website) - https://allianceathleticsoly.com/

🔥 Show Notes:

(00:00) Introducing Scott

(2:40) Overview of Alliance Athletics

(5:29) Gym space and expansion

(10:38) Lessons learned

(13:24) Run a successful gym with Kilo (visit https://usekilo.com/)

(13:56) Branding mistakes

(15:43) Membership and training programs

(23:24) Growing the business

(25:38) Social media and community engagement

(30:18) Branding development

(37:31) Staff

(39:00) What's next and where to go to find Scott