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businessJan 14, 202551:41pending

Growing a Supps Brand to $70M in 2.5 Years

About this episode

Devyn Merklin, former CMO of Livingood Daily, shares the raw truth behind scaling a supplement brand to $70M in annual revenue. From relentless testing to mastering Shopify funnels, Devyn provides a thoughtful analysis of the strategies that worked, the mistakes that taught valuable lessons, and how brands can apply these insights to their own growth journeys.

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Growing a Supps Brand to $70M in 2.5 Years

The Unofficial Shopify Podcast

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