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businessAug 24, 202547:21pending

Getting to Hell Yes! LinkedIn Live With Yovonne Kenny from Palisade!

About this episode

“We don’t sell showers. We sell lease-ups.” — Yovonne Kenny

This episode is a masterclass in operational selling.

Yovonne Kenny known for scaling Preferred Floor & Tile into an 8-figure brand and now leading at Palisade ACP joined us to break down why the real sale isn’t the product… it’s the performance outcome.

🚿 Her waterproof, groutless wall system cuts install time from 5 days to 2. But that’s not what sells. What sells? Faster unit turns. Happier residents. Lower churn. More lease-ups.

🧠 What we covered:

  • Why maintenance delays = resident churn
  • How to sell time savings, not specs
  • What it means to align with ops, not just aesthetics
  • Why distribution is won by reducing friction, not flashing features

💬 “If it’s not a hell yes, it’s a hell no.”

Yovonne’s style is no-nonsense, ops-driven, and laser-focused on results. She speaks in work order velocity, not vanity metrics. And her sales approach? All about eliminating drag and unlocking NOI.

This one’s for anyone who:

✔️ Sells into SFR/BTR

✔️ Builds tech or services for ops teams

✔️ Wants to stop pitching features and start closing outcomes

#GettingToHellYes #PropTech #Multifamily #SFR #BuildToRent #Operations #LeaseUps #ResidentExperience #YovonneKenny #LinkedInLive

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Getting to Hell Yes! LinkedIn Live With Yovonne Kenny from Palisade!

Getting to "Hell Yes!".

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