About this episode
Companies kill off most new ideas early because the value of the innovation isn’t clear. To make sure your idea survives, make it real in people’s minds. Here are four methods for making that happen.
Get every episode summarized
Each time The HBR Channel publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes