Ariel Glassman on Donor Cultivation

Ariel Glassman, purpose-driven fundraising consultant, joins Noah Barnett to talk about pivoting between traditional strategies to responsive fundraising, trends in events, and donor cultivation.

Ariel's expertise includes customizing fundraising strategy, tactical development planning, building systematic and intentional donor engagement programs, defining staffing needs and structuring development teams, building and refining infrastructure and tools, donor data analytics and donor surveys, and donor communications. She helps organizations build connective tissue between their fundraising strategy, technology and operations, staff capacity, and donor relationships.