About this episode
Episode 4: John Franklin (https://twitter.com/JohnIsBuilding ) & Mark Fisher (https://www.youtube.com/@MarkFisherHu...) talk about 3 big fitness trends in 2023.
Show notes:
•Creators buying businesses instead of businesses buying distribution from creators. Ex. Tai Lopez buys Bodybuilding.com (1:14)
•Heat and cold exposure. Ex. largest Orangetheory franchise bets BIG on recovery studios (12:35)
•Is artificial intelligence changing the fitness industry? Ex. Fitness programming app FitBod 300k customers (44:23)
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