2 Years of Tactics: Three Actions to Create Opportunities | Ep. 560

Day 59: Reconnect Before the Holiday With 12 Simple Video Messages

On June 28 (day 59 of the 60-day challenge), Frazier plays a flashback Growth Note from June 28, 2024 and encourages listeners to finish the week, month, and challenge strong while noting Growth Notes will continue beyond 60 days due to strong listener feedback. He shares a simple, no-cost tactic he’s been recommending in coaching sessions with about 160 loan officers: pick three contacts you haven’t spoken to in 60–90+ days and send each a 30–45 second personal video message apologizing for the gap and asking to reconnect after the Fourth of July for a 15–20 minute call. He suggests doing this for four days (12 people total) to build positive engagement and momentum, citing a quick win from someone who reconnected with a contact interested in buying another investment property.