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Rapid Response

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EN870 episodes
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The pace of change in our culture is unprecedented and shows no signs of slowing. So what is most important to pay attention to when striving to innovate, create, and lead? From the team behind Masters of Scale, Rapid Response features candid conversations with today's top business leaders navigating real-time challenges. Hosted by the former editor-in-chief of Fast Company, Bob Safian.

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Episodes (870)

Musk and DOGE: Inside 100 days of chaos, with WIRED’s Global Editorial Director...

Rapid Response

May 6, 202537:06pending

The world’s largest drone delivery service comes for retail, with Zipline’s Kell...

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May 2, 202534:18pending

Marc Lore wants an AI superapp to plan all your meals

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Apr 29, 202526:04pending

Pioneers of AI: Your next manager could be powered by AI, with Katherine von Jan

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Apr 25, 202537:41pending

From warzones to boardrooms: José Andrés on leadership learned in the kitchen

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Apr 22, 202532:50pending

Resurrecting dire wolves is just the beginning for Colossal Biosciences’ Ben Lam...

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Apr 18, 202533:08pending

Finding opportunity in volatility, with GE Vernova CEO Scott Strazik

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Apr 15, 202530:37pending

From Signalgate to wild tariff swings, with The Atlantic CEO Nicholas Thompson

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Apr 11, 202537:01pending

When powerful law firms don’t defend themselves against Trump, with ex-Skadden a...

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Apr 8, 202527:11pending

Facing a blitz of government attacks, with Planned Parenthood’s Alexis McGill Jo...

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Apr 4, 202527:27pending

From data breach scandal to AI darling, with Snowflake’s CEO Sridhar Ramaswamy

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Apr 1, 202528:39pending

The new meaning of patriotism in business, with The Honest Company’s Carla Vernó...

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Mar 28, 202530:49pending

Public radio vs. DOGE: NPR CEO Katherine Maher previews her testimony

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Mar 25, 202531:33pending

Anger, frustration & tariffs: Inside global trade disruption, with Flexport’s Ry...

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Mar 21, 202531:33pending

From 'Trump bump' to 'Trump slump,' with Betterment CEO Sarah Levy

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Mar 18, 202527:28pending

Connecting to a fractured audience, with Food52 CEO Erika Ayers Badan

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Mar 14, 202527:59pending

Nonprofits navigate Trump’s drastic funding cuts, with The Chronicle of Philanth...

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Mar 11, 202527:37pending

Can the NWSL make women’s soccer bigger than the NFL? with Commissioner Jessica...

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Mar 7, 202532:21pending

What the Oscars tell us about streamers, studios, and Hollywood’s future with Th...

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Mar 4, 202526:56pending

Leveraging celebrity culture to sustain an iconic brand, with The Apollo’s Miche...

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Feb 28, 202525:52pending

Egg prices, avian flu & golden yolks, with Vital Farms CEO Russell Diez-Canseco

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Feb 25, 202529:04pending

Fixable: Can kindness (and a little math) be all it takes to save a struggling c...

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Feb 22, 202531:32pending

Kickstarter 2.0: Expanding far beyond crowdfunding, with CEO Everette Taylor

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Feb 21, 202528:00pending

Can Rivian avoid the EV speed bumps? with founder and CEO RJ Scaringe

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Feb 18, 202531:33pending

Musk’s DOGE agency and the real need to declutter government, with Jen Pahlka

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Feb 14, 202525:49pending

From Nike to Bud Light to Tubi: Lessons from the Super Bowl 2025 ads, with Autod...

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Feb 11, 202528:44pending

Return-to-office: What leaders are getting wrong, with Harvard Business School p...

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Feb 7, 202526:28pending

Starbucks CEO Brian Niccol is here to put the brand back on top

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Feb 4, 202530:07pending

Brian Chesky on Airbnb's emerging reinvention

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Jan 31, 202537:44pending

Reid Hoffman on AI ‘Superagency'

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Jan 28, 202526:27pending

Netflix’s wins, Meta’s shifts, and Changemakers, with CNBC’s Julia Boorstin

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Jan 24, 202527:57pending

Redefining work-life balance, with Neha Ruch

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Jan 21, 202529:34pending

The business world braces for Trump’s inauguration, with Zeno Group’s Barby Sieg...

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Jan 17, 202528:00pending

When disaster strikes: On the ground amid LA wildfires

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Jan 14, 202530:24pending

The luxury crisis rocking the fashion world, with The Business of Fashion’s Imra...

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Jan 10, 202533:27pending

5 bold AI predictions for 2025, with Pioneers of AI host Dr. Rana El Kaliouby

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Jan 7, 202530:55pending

The best time for a full reset? It’s now, with Dan Heath

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Jan 3, 202528:06pending

Replay: Plant-based foods need a makeover, with Peter McGuinness

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Dec 31, 202429:41pending

Replay: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayer...

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Dec 24, 202431:22pending

Big Tech trends shaping 2025, with The Atlantic CEO Nick Thompson

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Dec 20, 202432:11pending

Six lessons of Rapid Response for 2025

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Dec 17, 202428:53pending

Juan Soto, media deals, and more sports business, with Pablo Torre

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Dec 13, 202436:17pending

Bluesky’s bold plan beyond the ‘X-odus’, with COO Rose Wang

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Dec 10, 202432:04pending

An epic energy shift is underway, with Cipher News’ Amy Harder

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Dec 6, 202431:07pending

How Cost Plus Drugs is revolutionizing pharma, with CEO Alex Oshmyansky

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Dec 3, 202428:53pending

Why Apple defies gravity and AI is God, with Guy Kawasaki, host of Remarkable Pe...

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Nov 26, 202425:47pending

What a Trump second term means for business, with Ian Bremmer

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Nov 22, 202437:56pending

Iggy Azalea on crypto’s biggest myths and mistakes

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Nov 19, 202431:50pending

The mirage of workplace meritocracy, with Hello Monday’s Jessi Hempel, Meta’s Ma...

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Nov 15, 202428:05pending

Cultivate loyalty at every level, with Chewy’s Sumit Singh and former Exos CEO S...

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Nov 12, 202421:30pending
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