You Tell Me What's Next

This week’s episode marks nine years of the Sound Off Podcast, and it’s a moment to reflect on how far we’ve come—and where we’re going. From upgrading our sound and socials, bringing on sponsors, to adding video in a world that now scrolls for connection, our show has evolved alongside the media landscape.

In this episode, I dig into what’s broken in radio: a system that stretches talent like Stretch Armstrong—asking for more with less—and a stubborn over-reliance on music in an era where listeners can get any song, any time. What keeps people tuning in? Spoiler: it’s not the music—it’s the personalities. So why aren’t we hearing more from them?

We also talk about recent radio layoffs, a nostalgic Winnipeg radio reunion, and why spoken word content is more valuable than ever. Plus, I share the details on my new Studiobricks booth. Yes Matt Cundill voiceovers is still a thing; even though I don't talk about it a lot on the show.

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Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.

Thanks to the following organizations for supporting the show:

Nlogic - TV & Radio Audience Data Solutions

Megatrax - Licensed Music for your radio station or podcast production company.

Podderapp: Where podcasters can get access to their advanced data dashboard here.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.