Yan Wu, Co Founder of Bond Financial Technologies – Embedding Financial Services in Everyday Brands

Anirudh Singh sits down with Yan Wu, Co Founder of Bond Financial Technologies. In this episode, they discuss: - Yan's career journey - Why all brands will become fintechs - How bond rapidly adjusted to a remote environment - Bond's goal to be the premier BaaS platform and much more! Bond helps brands embed financial services products into their existing offerings, helping brands increase activation, improve retention, and therefore increase customer lifetime value. Their investors include Coatue Management, Canaan Partners, Goldman Sachs, MasterCard, as well as prominent angel investors such as Sarah Friar, Jackie Reses, Steve Freiberg, and Eric Yuan to name a few. Yan Wu Yan Wu is a Co Founder at Bond Financial Technologies, Inc., banking as a service platform that has raised over $42 million from Goldman Sachs, Mastercard, Coatue, and Canaan Partners. Bond seeks to allow any brand to embed financial products to improve their customers' experience. Previously, Yan was Head of Data at SoFi, an $8 billion consumer fintech focused on digital lending. His team of over 60 data scientists and engineers used analytics, data science, and machine learning to improve marketing, underwriting, product, and operations. Prior to fintech, Yan spent 15 years in the investment industry, most notably at BlackRock, where he was Head of Analytics and Portfolio Construction in BlackRock's $400 billion quantitative investment group. Yan earned an MBA from Wharton and a BS in Engineering from UC Berkeley. Yan is a perennial mentor at Data Science 4 All's Women's Summit. Yan was a former board member at WOMAN Inc. and a mentor at Upwardly Global. For more FinTech insights, follow us below: Medium: https://medium.com/wharton-fintech LinkedIn: https://www.linkedin.com/company/wharton-fintech-club/ WFT Twitter: https://twitter.com/whartonfintech Anirudh's Twitter: https://twitter.com/avsingh_24