
Write a Letter to Your Future Reader with Elizabeth Lyons
About this episode
If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life.
Elizabeth Lyons is the creator of the Book Writing Accelerator and a five-time author whose first book, which she wrote because she couldn't find another book on the topic and really needed it, sold over 20,000 copies.
As someone who helps aspiring authors write and publish books, she's become a bit of my comrade-in-arms the past few years, where we regularly text each other questions, concerns and the occasional (or not so occasional) gripe.
We have so many feelings and thoughts about publishing, in fact, that in this episode we delve into beginners luck, navigating self-publishing and much more before we get to the meat of it: what to include in your non-fiction book. She breaks down how to start (you write a letter to your reader [genius!]), how to approach your Table of Contents and how to see it through to the end.
Did I mention she's a mom of five and super funny?
You'll like this one, I promise. (Who are we kidding, you like love all of 'em!)
IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM
Get every episode summarized
Each time Behind the Book Cover publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Behind the Book Cover

He Said the Book Would Never Lead to a Business. It Became His Entire Second Car...
Behind the Book Cover

The Grief Memoir That Became a TV Pitch, a Sex Podcast and the Book Everyone Giv...
Behind the Book Cover

He Sold 87 Copies—and Made $2.5M
Behind the Book Cover

Why Your Book Is Never “Done”—And How It Can Keep Making Money for Years
Behind the Book Cover