Why You Procrastinate—and How to Stop

Why do we delay work we genuinely care about—even when we know we’ll regret it later? In Solving Procrastination, Dr. Itamar Shatz reveals the psychological tug-of-war behind our tendency to put things off—and explains why better time management isn’t always the answer. Then, in Procrastination Proof, Jon Acuff offers a practical system for closing the gap between intention and action. Together, these books explore how perfectionism, fear, and our preference for immediate comfort keep us stuck—and how understanding your particular pattern of delay can help you finally move forward. 🎁 Save 20% on a Next Big Idea Club membership when you used code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily FODZYME — Finally, you can enjoy your favorite foods without the pain. Go to ⁠⁠⁠⁠icaneatagain.com/daily ⁠for 30% off your first order. Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.