When AI agents do your shopping, everything changes, with Shopify’s Jess Hertz
About this episode
For decades, e-commerce rewarded the biggest brands that could buy their way to the top of search results. AI is changing that. Shopify COO Jess Hertz joins Rapid Response to share what Shopify's data reveals about the agentic shopping revolution in real time, and how the company is building the infrastructure layer that makes products discoverable and purchasable by AI. Plus, why Shopify's engineers can spend freely on AI tokens while the rest of the business world agonizes over ROI, and what it looks like when a company powering over 14% of online shopping decides to win the future or die trying.
Visit the Rapid Response website here: https://www.rapidresponseshow.com/
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Get every episode summarized
Each time Rapid Response publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Rapid Response
On's 16-year overnight success: Zendaya, Federer, and outrunning competition
Rapid Response
NFL Kickoff: the science gets more damning, but the money keeps growing
Rapid Response
Masters of Scale: Always be the challenger, with Savannah Bananas founder Jesse...
Rapid Response
Chicago Fed President on inflation, recession, and Trump’s attacks
Rapid Response