
businessNov 8, 20231:02:07pending
WeWork, Adam Neumann, and the end of an empire
About this episode
WeWork’s tumultuous ride has come to an end. We chatted with journalist Reeves Wiedeman, author of Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork, about one of the wildest and most dramatic startup stories in corporate America’s history.
“The brand is bruised.” What’s going on at Marvel Studios? ‘Fast Company’ senior staff editor Jeff Beer breaks down the Marvel Cinematic Universe with culture writers Joanna Robinson and David Gonzales. They chat about MCU’s strengths and weakness, and how the company once excelled at storytelling and teaching its audience how to be loyal to the brand. But now, Marvel is watching its goodwill chip away, Robinson said. So what happens when a brand’s logo doesn’t carry the same strength? “They have these pieces—it would be foolish to count them out—but they know they don’t have any free passes left,” she said.
For more behind-the-scenes look at the MCU, check out: MCU: The Reign of Marvel Studios
And you can find Yaz at @yazzyg on Instagram and Josh @joshuagchris on TikTok!
Get every episode summarized
Each time Most Innovative Companies publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Most Innovative Companies

Are robots actually taking over Amazon warehouses?
Most Innovative Companies
Apr 9, 20261:18:18failed

How Apple became Apple
Most Innovative Companies
Apr 2, 20261:20:08completed

Inside the innovation shaping food and dining
Most Innovative Companies
Mar 30, 202637:30failed

Inside Fast Company’s Most Innovative AI Companies
Most Innovative Companies
Mar 27, 202638:39failed
