About this episode
Ashley Grice finds great joy, meaning, and sometimes peril in words. As the CEO of BCG BrightHouse, Grice helps organizations find their purpose. Words are her instruments of trade. They can help bring strategy to life and inspire imagination and wonder. But by choosing words that are impersonal, flat, and cold, CEOs and other leaders frequently miss the chance to connect with their people. Grice explains how leaders can use language more effectively and what to do when their words are misunderstood. She also reads two poems—her own.
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
Get every episode summarized
Each time The So What from BCG publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from The So What from BCG
What’s Keeping CEOs Up at Night?
The So What from BCG
Leading Through Scarcity: Purpose Over Panic
The So What from BCG
How Asia Is Rising as an AI Superpower
The So What from BCG
AI Profit, Not Pilots: Lessons from Tech, Media and Telecom
The So What from BCG