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Vili's Pies Return to UK & Europe

About this episode

Vilis Pies, a South Australian icon, return to UK and European shelves after a four-year hiatus due to COVID. Thomas Foods International takes the helm as main distributor, supplying premium meats. The comeback is celebrated by former Premier Jay Weatherill and CEO Tom Sullivan. The bakery, founded by Hungarian refugee Vili Milisits, aims to boost exports while strengthening its home base in South Australia.

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Vili's Pies Return to UK & Europe

Adelaide News Today | 2 Min News | The Daily News Now!

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Full transcript

Adelaide News Today | 2 Min News | The Daily News Now!Vili's Pies Return to UK & Europe. Machine-transcribed; use the interactive transcript above to jump the player to any line.

South Australia's famous villi's pies are back on shelves in the United Kingdom and Europe after a four-year break caused by COVID. The iconic bakery, known for its savory pastries, stopped exporting in 2020, but is now resuming distribution thanks to key partnerships. Thomas Foo's international stepped up as the main distributor across the UK and Europe, supplying premium lamb and beef for those pies. South Australia's Agent General in London, David Ridgeway, made this a top goal when he started there nearly five years ago, working closely with Viley's team to seal the deal. Folks are buzzing about the comeback, with former South Australian Premier Jay Weatherall, now Australia's high commissioner to the UK, joining the celebration by digging into a pie. Current CEO Tom Sullivan, the brand's first non-family leader appointed last October, flew over for the event too. The bakery has deep roots founder, Viley Millicitz, a Hungarian refugee who escaped in 1956, started it in 1968 and passed.

Away in 2021, at 8.72, his daughter Allison shifted to managing director and an advisory role. This revival signals bigger plans to boost exports, while growing strong at home in South Australia, putting a classic taste of the region back on the world map. From your city, powered by AI, this is Adelaide News Today.

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