
Using Affiliates to Launch a Book with Matt McWilliams
About this episode
If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life.
Matt McWilliams is the go-to affiliate guy, which means he's very good at helping people—including Tony Robbins and Dean Graziosi, Shark Tank's Kevin Harrington and Lewis Howes—get their networks on board to help them sell their products.
Now he's launched his first book, and he employed those same strategies to drive pre-sales. While his efforts didn't land him on any bestseller lists, they did help him add numerous people to his newsletter list and sell a bunch of other products.
He has numerous tips for those who want to find the right people to help them launch books, including studying how marketing-savvy authors do book launches, using Amazon for all its worth and remembering that no response just means reach out again.
Get every episode summarized
Each time Behind the Book Cover publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Behind the Book Cover

He Said the Book Would Never Lead to a Business. It Became His Entire Second Car...
Behind the Book Cover

The Grief Memoir That Became a TV Pitch, a Sex Podcast and the Book Everyone Giv...
Behind the Book Cover

He Sold 87 Copies—and Made $2.5M
Behind the Book Cover

Why Your Book Is Never “Done”—And How It Can Keep Making Money for Years
Behind the Book Cover