Tween Podcasters Are Taking Over the Internet
About this episode
From middle schoolers riffing on school lunch to kids interviewing political figures, podcasting is no longer just for adults. With high-end mics, massive TikTok followings, and brand deals from major companies, tween podcast hosts are building real media platforms from their bedrooms and local studios.
New York Magazine's EJ Dickson joins me to break down who the major players are in this growing space, including the MD Foodie Boyz, SaltyBoys, GSD Nation, the LOL Pod, and more. These tween stars have loyal fan bases, viral moments, and increasingly, the attention of advertisers looking to reach Gen Z and Gen Alpha audiences.
We examine how kid-led podcasts are mirroring the formats and attitudes of older influencers, from Joe Rogan to the Paul brothers. And how, as more kids turn the mic on themselves and start broadcasting their opinions, jokes, and hot takes to the world, it’s reshaping what media looks like for the next generation.
EJ and I discuss how this trend took off, where it might be going, and what it says about the future of content creation.
Subscribe to my newsletter: https://www.usermag.co
Subscribe to my YouTube: https://www.youtube.com/@TaylorLorenz
Follow me on IG: https://www.instagram.com/taylorlorenz
Follow me on Bluesky: https://bsky.app/profile/taylorlorenz.bsky.social
Get every episode summarized
Each time Taylor Lorenz’s Power User publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Taylor Lorenz’s Power User
Inside Iran's Gen Z Meme Army: How LEGO Became War Propaganda
Taylor Lorenz’s Power User
The Woman Taking On Big Tech: She Fought the Government and Won
Taylor Lorenz’s Power User
The Downfall of Skibidi Toilet: How Hollywood Fumbled A Powerful Fandom
Taylor Lorenz’s Power User
They're Putting AI Cameras In School Busses
Taylor Lorenz’s Power User