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educationJan 7, 202424:55pending

Treat Your Podcast Like A Brand with Greg Wasserman

About this episode

I recently had a super fun conversation with Greg Wasserman, the Head of Growth, Partnerships, and Community at Castmagic, an AI platform for content repurposing. Greg is a multifaceted podcast expert, having sold podcast advertising, run three podcast listening platforms before joining Castmagic. I know that I don’t normally talk to folks who don’t have podcasts themselves, but I felt that Greg could add a lot of value for you podcasters out there.

In our conversation, we discussed what it actually means to “grow” a podcast, what makes a podcast good, the importance of branding, and the ever-evolving role of AI in podcasting.

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Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Mini

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Treat Your Podcast Like A Brand with Greg Wasserman

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