
The Post-Closing System That Builds a Referral Business on Autopilot
About this episode
You just spent months building a relationship through one of the most stressful, emotional purchases of someone's life. Then the deal closes, you cash the check, and you move on. Sound familiar?
In this conversation, we get into the post-closing system most agents never build, and why it might be the single biggest leak in your business. The real estate industry trains us to be world-class at finding new buyers and sellers, and almost nothing on what to do with the ones we already have.
We unpack the four-phase post-closing program we built ( free at https://tentenths.co/postclosing ), the Four Seasons Vail check-in moment that Garrett still tells people about years later, the Hall Steakhouse handwritten note and the bite of Wagyu that ruined every steak after it, the day-after-closing call most agents are too afraid to make, the lifestyle check-ins that uncover whether the reason they bought is actually being fulfilled, and the annual market impact report that turns a one-time client into a 20-year relationship.
We also get into what we believe is the fix. The best part: the cost to acquire a referral is a fraction of the cost of a paid lead, and the relationship is already warm. It comes down to compressing your touches in the first 30 days, then settling into a six-month cadence that just keeps the energy going.
Done right, you stop having to find the next deal because the next deal keeps finding you.
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