sportsApr 17, 202438:19pending
The Masters v Wembanyama and TikTok... cracking the code of Gen Z
About this episode
The Masters has cornered its market when it comes to the high-status sports fan but it doesn't really cater to Gen Z. StreamTime Sports host Nick Meacham offers his thoughts on a 'tradition unlike any other' before introducing a panel from SportsPro New York which sought to answer how sports can attract younger generations of fans.
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