The case for language clarity, with Iva Cheung
About this episode
1191. This week, we talk to Iva Cheung, a plain language expert and editor who has helped shape Canada's accessibility standards. We look at what plain language actually means (it's more than just short words and simple sentences) and why it matters for healthcare, legal rights, and everyday communication. Then we explore cognitive load theory, the expertise reversal effect, and why user testing is the secret ingredient most writers skip.
Find more from Iva at IvaCheung.com.
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