The Business of Nonprofits

Send us Fan Mail

We unpack the critical business side of nonprofits with Karria Lawrence, founder of Pretty Girls Pray and Archetype & Co, exploring how strategic planning and organizational structure enable mission fulfillment.

Here are some key takeaways:

• Strategic planning serves as the foundation for nonprofit success by creating clarity, preventing mission drift, and identifying what moves the needle
• Properly documenting processes allows leaders to step out of daily operations and focus on strategic growth
• Identifying team members' natural gifts ensures people are placed in roles where they can make the greatest impact
• Breaking goals into shorter "sprints" (30-60 days) creates focus and urgency that leads to faster accomplishment
• Strategic plans should be living documents that can adapt during financial strain while maintaining core objectives

Connect with Karria Lawrence on all social platforms @karriaconsult, visit her company at arketypeand.co, or learn about her nonprofit at prettgyrlzpray.org.