About this episode
When it comes to starting a podcast, one of the most important decisions you'll make is choosing a catchy and effective podcast name. But how do you go about selecting the perfect name for your podcast? In my experience, there are a few different strategies that you can use when picking your podcast name. If you put the work in at the beginning to pick a name that suits your target, you’ll find who you’re looking for.
We cover strategies including:
Using Your Name as the Show Title
If you have a recognisable name or are already a personal brand, naming your show after yourself can be a great choice.
Targeting Your Audience
If you're not a well-known figure and want to focus more on the content of your podcast, choosing a title that targets your audience's search preferences can be a smart move.
Balancing Creativity and Searchability
While using a more obscure or creative title may seem appealing, it may not perform well in search results.
Leveraging YouTube Search
If you're planning to promote your podcast on YouTube, it's important to consider search optimisation on this platform as well.
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