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About this Episode
What’s next for PR tools, media pitching, and how brands connect with journalists?
In this episode, we sit down with Brett Farmiloe, Founder of Featured.com — the platform connecting experts with top-tier publications — and now the new owner of HARO (Help a Reporter Out), one of the most iconic PR tools ever built.
We cover:
💡 Brett’s backstory and how he built Featured.com from the ground up
🧠 Why he decided to acquire HARO and what’s next for the platform
🚀 New tools and updates coming to Featured.com + HARO
📰 The future of PR in an AI-driven world
🔍 Why niche blogs and expert sources will become even more important for visibility (and for LLMs like ChatGPT!)
If you’re a founder, publicist, or business owner who wants to understand how media, AI, and expert sourcing are evolving — this conversation will help you see what’s next in PR.
🎧 Listen now and learn how to use these tools strategically for your own visibility.
👉 Don’t forget to subscribe for more interviews and insights on the future of PR, media, and visibility strategy.
Want a Personalized PR Plan? (includes: a custom PR pitch, 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets, “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a personalized voice note. Click here: https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout
DIY PR COURSE!! https://www.visibilityonpurpose.com/pitchparty
SIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOP
Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured
Connect with us on and off the pod!
Website: www.visibilityonpurpose.com
Hosts & Guests
No transcript available for this episode.
