THE 10-SECOND AUDITION

Episode Title: The 10-Second Audition: Why Customers Drive By Your Store (Episode 70)

Episode Description: Stop me if you’ve done this: You drive past a restaurant because the sign is flickering or the parking lot looks dark. You didn't taste the food, but you judged the business instantly.

Your customers are doing the same thing to your store every single night.

In this episode of C-Store Legends, Mike Hernandez breaks down the "Front Stage" concept. Most employees think their job starts when they clock in, but the sale is actually won or lost in the parking lot. We are moving beyond the basic "Trash Run" and teaching you the "Perimeter Sweep"—the 2-minute tactic that ensures you pass the customer's 10-second audition.

What You Will Learn:

• The Front Stage vs. Back Stage: Why the parking lot is the most critical sales floor in your building.
• The "Soccer Mom" Test: How to view your store through the eyes of your most safety-conscious customer.
• The Perimeter Sweep: A specific routine to replace lazy trash runs.
• Leadership Tactics: How to use the shift change to enforce exterior standards without being a nag.

The Quest: Pass the audition.

• Solo Quest: Walk to the curb. Find one piece of trash that isn't yours. Pick it up.
• Team Quest: Text a photo of your cleanest pump to the number below.

Resources & Links:

• 📲 Unlock the Level 2 Guide: Text the word CURB to 956-897-9192.
• 🏴‍☠️ Sponsor: Join the crew at Johnny Mecuerdo on Facebook for the upcoming launch of the industry's most legendary gear.
• Full Show Notes & Visuals: Visit C-Store Thrive